Swatch
#FF1744 Material Red A400
#FF1744 is a mid-tone, vivid red, close to the color Alizarin. In RGB it’s made of 100% red, 9% green, and 26.7% blue. Its hue is 348°, with 100% saturation and 55% lightness, so it reads as a warm color. Black text sits best on top of it.
Color codes
Tints, shades & tones
Tints add white, shades add black, tones add gray. Tap any one to open its page.
Tints
Shades
Tones
Color harmonies
Combinations from the color wheel, built around #FF1744.
Split complementary
The two neighbors of the complement: contrast that’s easier to balance.
Open in the palette creator →Tetradic
Two complementary pairs: rich, best with one color in charge.
Open in the palette creator →Contrast & readability
WCAG contrast ratios for text. 4.5:1 is the minimum for body text, 3:1 for large text.
White text on this color
3.85:1 AA LargeBlack text on this color
5.46:1 AAThis color as text on white
3.85:1 AA LargeThis color as text on black
5.46:1 AAHow it looks with color blindness
About 1 in 12 men and 1 in 200 women see color differently. Here’s #FF1744 as they’d see it.
#FF1744 in use
A headline in this color
Body text stays dark for reading; the color carries buttons, links, and accents.
On a dark background
Get startedSimilar colors
Brands with a similar color
Brand names identify the brands only; no affiliation. Test yourself in Brand Colors.
Questions about #FF1744
What color is #FF1744?
#FF1744 is a mid-tone, vivid red, close to the color Alizarin. In RGB it’s made of 100% red, 9% green, and 26.7% blue. Its hue is 348°, with 100% saturation and 55% lightness, so it reads as a warm color. Black text sits best on top of it.
What is #FF1744 in RGB?
#FF1744 is rgb(255, 23, 68): 255 red, 23 green, and 68 blue on a 0–255 scale.
What is #FF1744 in CMYK?
Roughly cmyk(0, 91, 73, 0). Print results depend on paper and press, so proof it before a big print run.
What Pantone is closest to #FF1744?
PANTONE 1788 C is the closest match in our list. Screen colors and ink never match perfectly; check a physical Pantone guide.
What color goes with #FF1744?
Its complement #189378 gives the strongest contrast. For something calmer, try its analogous neighbors, or its own tints and shades above.