Close to Cardinal
#AD032A
#AD032A is a dark, vivid red, close to the color Cardinal. In RGB it’s made of 67.8% red, 1.2% green, and 16.5% blue. Its hue is 346°, with 97% saturation and 35% lightness, so it reads as a warm color. White text sits best on top of it.
Color codes
Tints, shades & tones
Tints add white, shades add black, tones add gray. Tap any one to open its page.
Tints
Shades
Tones
Color harmonies
Combinations from the color wheel, built around #AD032A.
Split complementary
The two neighbors of the complement: contrast that’s easier to balance.
Open in the palette builder →Tetradic
Two complementary pairs: rich, best with one color in charge.
Open in the palette builder →Contrast & readability
WCAG contrast ratios for text. 4.5:1 is the minimum for body text, 3:1 for large text.
White text on this color
7.44:1 AAABlack text on this color
2.82:1 FailThis color as text on white
7.44:1 AAAThis color as text on black
2.82:1 FailHow it looks with color blindness
About 1 in 12 men and 1 in 200 women see color differently. Here’s #AD032A as they’d see it.
#AD032A in use
A headline in this color
Body text stays dark for reading; the color carries buttons, links, and accents.
On a dark background
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Brands with a similar color
Brand names identify the brands only; no affiliation. Test yourself in Brand Colors.
Questions about #AD032A
What color is #AD032A?
#AD032A is a dark, vivid red, close to the color Cardinal. In RGB it’s made of 67.8% red, 1.2% green, and 16.5% blue. Its hue is 346°, with 97% saturation and 35% lightness, so it reads as a warm color. White text sits best on top of it.
What is #AD032A in RGB?
#AD032A is rgb(173, 3, 42): 173 red, 3 green, and 42 blue on a 0–255 scale.
What is #AD032A in CMYK?
Roughly cmyk(0, 98, 76, 32). Print results depend on paper and press, so proof it before a big print run.
What Pantone is closest to #AD032A?
PANTONE 200 C is the closest match in our list. Screen colors and ink never match perfectly; check a physical Pantone guide.
What color goes with #AD032A?
Its complement #00614A gives the strongest contrast. For something calmer, try its analogous neighbors, or its own tints and shades above.