Close to Bordeaux
#690A2D
#690A2D is a dark, vivid pink, close to the color Bordeaux. In RGB it’s made of 41.2% red, 3.9% green, and 17.6% blue. Its hue is 338°, with 83% saturation and 23% lightness, so it reads as a warm color. White text sits best on top of it.
Color codes
Tints, shades & tones
Tints add white, shades add black, tones add gray. Tap any one to open its page.
Tints
Shades
Tones
Color harmonies
Combinations from the color wheel, built around #690A2D.
Split complementary
The two neighbors of the complement: contrast that’s easier to balance.
Open in the palette creator →Tetradic
Two complementary pairs: rich, best with one color in charge.
Open in the palette creator →Contrast & readability
WCAG contrast ratios for text. 4.5:1 is the minimum for body text, 3:1 for large text.
White text on this color
12.49:1 AAABlack text on this color
1.68:1 FailThis color as text on white
12.49:1 AAAThis color as text on black
1.68:1 FailHow it looks with color blindness
About 1 in 12 men and 1 in 200 women see color differently. Here’s #690A2D as they’d see it.
#690A2D in use
A headline in this color
Body text stays dark for reading; the color carries buttons, links, and accents.
On a dark background
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Brands with a similar color
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Questions about #690A2D
What color is #690A2D?
#690A2D is a dark, vivid pink, close to the color Bordeaux. In RGB it’s made of 41.2% red, 3.9% green, and 17.6% blue. Its hue is 338°, with 83% saturation and 23% lightness, so it reads as a warm color. White text sits best on top of it.
What is #690A2D in RGB?
#690A2D is rgb(105, 10, 45): 105 red, 10 green, and 45 blue on a 0–255 scale.
What is #690A2D in CMYK?
Roughly cmyk(0, 90, 57, 59). Print results depend on paper and press, so proof it before a big print run.
What Pantone is closest to #690A2D?
PANTONE 222 C is the closest match in our list. Screen colors and ink never match perfectly; check a physical Pantone guide.
What color goes with #690A2D?
Its complement #003D25 gives the strongest contrast. For something calmer, try its analogous neighbors, or its own tints and shades above.