Close to Dark Chocolate
#432017
#432017 is a very dark, rich red, close to the color Dark Chocolate. In RGB it’s made of 26.3% red, 12.5% green, and 9% blue. Its hue is 12°, with 49% saturation and 18% lightness, so it reads as a warm color. White text sits best on top of it.
Color codes
Tints, shades & tones
Tints add white, shades add black, tones add gray. Tap any one to open its page.
Tints
Shades
Tones
Color harmonies
Combinations from the color wheel, built around #432017.
Split complementary
The two neighbors of the complement: contrast that’s easier to balance.
Open in the palette builder →Tetradic
Two complementary pairs: rich, best with one color in charge.
Open in the palette builder →Contrast & readability
WCAG contrast ratios for text. 4.5:1 is the minimum for body text, 3:1 for large text.
White text on this color
14.41:1 AAABlack text on this color
1.46:1 FailThis color as text on white
14.41:1 AAAThis color as text on black
1.46:1 FailHow it looks with color blindness
About 1 in 12 men and 1 in 200 women see color differently. Here’s #432017 as they’d see it.
#432017 in use
A headline in this color
Body text stays dark for reading; the color carries buttons, links, and accents.
On a dark background
Get startedSimilar colors
Brands with a similar color
Brand names identify the brands only; no affiliation. Test yourself in Brand Colors.
Questions about #432017
What color is #432017?
#432017 is a very dark, rich red, close to the color Dark Chocolate. In RGB it’s made of 26.3% red, 12.5% green, and 9% blue. Its hue is 12°, with 49% saturation and 18% lightness, so it reads as a warm color. White text sits best on top of it.
What is #432017 in RGB?
#432017 is rgb(67, 32, 23): 67 red, 32 green, and 23 blue on a 0–255 scale.
What is #432017 in CMYK?
Roughly cmyk(0, 52, 66, 74). Print results depend on paper and press, so proof it before a big print run.
What Pantone is closest to #432017?
PANTONE 497 C is the closest match in our list. Screen colors and ink never match perfectly; check a physical Pantone guide.
What color goes with #432017?
Its complement #002F38 gives the strongest contrast. For something calmer, try its analogous neighbors, or its own tints and shades above.