Close to Lavender Purple
#97668D
#97668D is a mid-tone, soft, grayish pink, close to the color Lavender Purple. In RGB it’s made of 59.2% red, 40% green, and 55.3% blue. Its hue is 312°, with 19% saturation and 50% lightness, so it reads as a cool color. Black text sits best on top of it.
Color codes
Tints, shades & tones
Tints add white, shades add black, tones add gray. Tap any one to open its page.
Tints
Shades
Tones
Color harmonies
Combinations from the color wheel, built around #97668D.
Split complementary
The two neighbors of the complement: contrast that’s easier to balance.
Open in the palette creator →Tetradic
Two complementary pairs: rich, best with one color in charge.
Open in the palette creator →Contrast & readability
WCAG contrast ratios for text. 4.5:1 is the minimum for body text, 3:1 for large text.
White text on this color
4.56:1 AABlack text on this color
4.60:1 AAThis color as text on white
4.56:1 AAThis color as text on black
4.60:1 AAHow it looks with color blindness
About 1 in 12 men and 1 in 200 women see color differently. Here’s #97668D as they’d see it.
#97668D in use
A headline in this color
Body text stays dark for reading; the color carries buttons, links, and accents.
On a dark background
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Questions about #97668D
What color is #97668D?
#97668D is a mid-tone, soft, grayish pink, close to the color Lavender Purple. In RGB it’s made of 59.2% red, 40% green, and 55.3% blue. Its hue is 312°, with 19% saturation and 50% lightness, so it reads as a cool color. Black text sits best on top of it.
What is #97668D in RGB?
#97668D is rgb(151, 102, 141): 151 red, 102 green, and 141 blue on a 0–255 scale.
What is #97668D in CMYK?
Roughly cmyk(0, 32, 7, 41). Print results depend on paper and press, so proof it before a big print run.
What Pantone is closest to #97668D?
PANTONE 2648 C is the closest match in our list. Screen colors and ink never match perfectly; check a physical Pantone guide.
What color goes with #97668D?
Its complement #50805B gives the strongest contrast. For something calmer, try its analogous neighbors, or its own tints and shades above.