Close to Ube
#8970BF
#8970BF is a mid-tone, muted purple, close to the color Ube. In RGB it’s made of 53.7% red, 43.9% green, and 74.9% blue. Its hue is 259°, with 38% saturation and 59% lightness, so it reads as a cool color. Black text sits best on top of it.
Color codes
Tints, shades & tones
Tints add white, shades add black, tones add gray. Tap any one to open its page.
Tints
Shades
Tones
Color harmonies
Combinations from the color wheel, built around #8970BF.
Split complementary
The two neighbors of the complement: contrast that’s easier to balance.
Open in the palette creator →Tetradic
Two complementary pairs: rich, best with one color in charge.
Open in the palette creator →Contrast & readability
WCAG contrast ratios for text. 4.5:1 is the minimum for body text, 3:1 for large text.
White text on this color
4.09:1 AA LargeBlack text on this color
5.13:1 AAThis color as text on white
4.09:1 AA LargeThis color as text on black
5.13:1 AAHow it looks with color blindness
About 1 in 12 men and 1 in 200 women see color differently. Here’s #8970BF as they’d see it.
#8970BF in use
A headline in this color
Body text stays dark for reading; the color carries buttons, links, and accents.
On a dark background
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Brands with a similar color
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Questions about #8970BF
What color is #8970BF?
#8970BF is a mid-tone, muted purple, close to the color Ube. In RGB it’s made of 53.7% red, 43.9% green, and 74.9% blue. Its hue is 259°, with 38% saturation and 59% lightness, so it reads as a cool color. Black text sits best on top of it.
What is #8970BF in RGB?
#8970BF is rgb(137, 112, 191): 137 red, 112 green, and 191 blue on a 0–255 scale.
What is #8970BF in CMYK?
Roughly cmyk(28, 41, 0, 25). Print results depend on paper and press, so proof it before a big print run.
What Pantone is closest to #8970BF?
PANTONE 2641 C is the closest match in our list. Screen colors and ink never match perfectly; check a physical Pantone guide.
What color goes with #8970BF?
Its complement #6B8734 gives the strongest contrast. For something calmer, try its analogous neighbors, or its own tints and shades above.