Close to Iris
#004ADD
#004ADD is a mid-tone, vivid blue, close to the color Iris. In RGB it’s made of 0% red, 29% green, and 86.7% blue. Its hue is 220°, with 100% saturation and 43% lightness, so it reads as a cool color. White text sits best on top of it.
Color codes
Tints, shades & tones
Tints add white, shades add black, tones add gray. Tap any one to open its page.
Tints
Shades
Tones
Color harmonies
Combinations from the color wheel, built around #004ADD.
Split complementary
The two neighbors of the complement: contrast that’s easier to balance.
Open in the palette creator →Tetradic
Two complementary pairs: rich, best with one color in charge.
Open in the palette creator →Contrast & readability
WCAG contrast ratios for text. 4.5:1 is the minimum for body text, 3:1 for large text.
White text on this color
6.95:1 AABlack text on this color
3.02:1 AA LargeThis color as text on white
6.95:1 AAThis color as text on black
3.02:1 AA LargeHow it looks with color blindness
About 1 in 12 men and 1 in 200 women see color differently. Here’s #004ADD as they’d see it.
#004ADD in use
A headline in this color
Body text stays dark for reading; the color carries buttons, links, and accents.
On a dark background
Get startedSimilar colors
Brands with a similar color
Brand names identify the brands only; no affiliation. Test yourself in Brand Colors.
Questions about #004ADD
What color is #004ADD?
#004ADD is a mid-tone, vivid blue, close to the color Iris. In RGB it’s made of 0% red, 29% green, and 86.7% blue. Its hue is 220°, with 100% saturation and 43% lightness, so it reads as a cool color. White text sits best on top of it.
What is #004ADD in RGB?
#004ADD is rgb(0, 74, 221): 0 red, 74 green, and 221 blue on a 0–255 scale.
What is #004ADD in CMYK?
Roughly cmyk(100, 67, 0, 13). Print results depend on paper and press, so proof it before a big print run.
What Pantone is closest to #004ADD?
PANTONE 286 C is the closest match in our list. Screen colors and ink never match perfectly; check a physical Pantone guide.
What color goes with #004ADD?
Its complement #7D5000 gives the strongest contrast. For something calmer, try its analogous neighbors, or its own tints and shades above.