Close to Air Force Blue
#698BAD
#698BAD is a mid-tone, muted blue, close to the color Air Force Blue. In RGB it’s made of 41.2% red, 54.5% green, and 67.8% blue. Its hue is 210°, with 29% saturation and 55% lightness, so it reads as a cool color. Black text sits best on top of it.
Color codes
Tints, shades & tones
Tints add white, shades add black, tones add gray. Tap any one to open its page.
Tints
Shades
Tones
Color harmonies
Combinations from the color wheel, built around #698BAD.
Split complementary
The two neighbors of the complement: contrast that’s easier to balance.
Open in the palette builder →Tetradic
Two complementary pairs: rich, best with one color in charge.
Open in the palette builder →Contrast & readability
WCAG contrast ratios for text. 4.5:1 is the minimum for body text, 3:1 for large text.
White text on this color
3.56:1 AA LargeBlack text on this color
5.90:1 AAThis color as text on white
3.56:1 AA LargeThis color as text on black
5.90:1 AAHow it looks with color blindness
About 1 in 12 men and 1 in 200 women see color differently. Here’s #698BAD as they’d see it.
#698BAD in use
A headline in this color
Body text stays dark for reading; the color carries buttons, links, and accents.
On a dark background
Get startedSimilar colors
Questions about #698BAD
What color is #698BAD?
#698BAD is a mid-tone, muted blue, close to the color Air Force Blue. In RGB it’s made of 41.2% red, 54.5% green, and 67.8% blue. Its hue is 210°, with 29% saturation and 55% lightness, so it reads as a cool color. Black text sits best on top of it.
What is #698BAD in RGB?
#698BAD is rgb(105, 139, 173): 105 red, 139 green, and 173 blue on a 0–255 scale.
What is #698BAD in CMYK?
Roughly cmyk(39, 20, 0, 32). Print results depend on paper and press, so proof it before a big print run.
What Pantone is closest to #698BAD?
PANTONE 7544 C is the closest match in our list. Screen colors and ink never match perfectly; check a physical Pantone guide.
What color goes with #698BAD?
Its complement #A18264 gives the strongest contrast. For something calmer, try its analogous neighbors, or its own tints and shades above.